The Opinionated Indian published a blind item, which created new discussion about a popular Bollywood actress who has been creating buzz at a major international awards show. She maintains her public presence through international events and her social media activity, while industry insiders claim that her team uses excessive public relations efforts to present her upcoming solo action movie as a major film.

Blind Item

This actress has been garnering a lot of praise for her look at a globally renowned awards event. She has been pretty visible on & off social media - attending global events, engaging on social media, etc. As per a source, she is going all out to make her solo lead action movie a success. She had paid a PR agency for two tasks - to portray her action movie as the finest movie in the studio's spy universe & to trash the upcoming movie of her arch rival, a biopic based on a renowned regional artist, as soon as its trailer drops. The superstar badly wants her movie to succeed, as its failure could lead to the end of the spy universe bankrolled by the studio. Several projects in the pipeline have been shelved after the failure of the last release in the cinematic universe & after a spy thriller with a contrasting narrative, produced by another top studio, became a blockbuster. If her movie flops, it will dent her lady superstar image badly. Her last solo lead action movie also underperformed at the box office.

The blind item developments indicate that the upcoming action movie faces overwhelming pressure because of recent disruptions in the studio's movie universe. The current situation shows high stakes because previous projects failed to meet expectations while competitors released unexpectedly successful films. The film industry operates with two essential elements that determine how viewers will respond to a movie: its advertising efforts and its actual storytelling content. 

The film industry uses three basic techniques, which include public relations campaigns, influencer marketing, and strategic positioning. The film industry uses these techniques to promote its movies when a star's box office success depends on his connection to a franchise. The films claims will either prove true or false through its financial results and audience reception. 

Our Guess

Alia Bhatt